Why Your Mental Game Is Critical to Your Business SuccessMar 20, 2021
There's no denying it. Business success is 80-90 percent about your mental game. This is something I see every day because I've worked with people in different industries. I've coached them through the mechanics of building a successful business. Many times, they know what to do, however, they're not doing it.
Take for example someone who wants to expand her reach and start blogging for her business. However, six months later she's stuck on having the "right" thing to post. This is not about lack of topic ideas or even about knowing how or why she should be blogging, but really about committing to the process and pushing past the fear of judgment and criticism from family, friends and colleagues.
Another example is someone who just launched a great product or service, but is afraid to reach out to others and share it. They're so consumed with fear of appearing pushy, "salesy" or intrusive. As a result, they sit on their great offer and do very little with it. Consequently, they make less money and impact!
This is why I believe 100 percent in working on the mental game with my clients, because without it, no matter how much I teach them about marketing, business financials etc., they won't get the long term results they're looking for. Maximum and lasting results occur when they're able to break through blocks and resistance that holds them back!
It's common for me to send my clients links to EFT (Emotional Freedom Technique aka Tapping) videos and ask them to tap when I know they're overcome with fear, anxiety and overwhelm. I also send them links to self-hypnosis audios, so they can start reprogramming their subconscious mind to match their identity to the outcomes they want to create. This is something that's not discussed in most business training and education, but it's vital for the success of your business.
The other side of the coin is seeing business owners pushing really hard to make things happen. Sometimes, yes, this is needed, but there's also another side of "allowing" for guidance. Again, we often don't speak about this in business.
I like to think of it as striking a right balance of strategic planning and action, mental mastery and universal wisdom. These are the three pillars of my work, that leads to transformational breakthroughs.
Start to become conscious of how you feel about your business. Are you in a constant state of doubt, worry, and fear? These feelings will repel the success and financial abundance you want. Focus on feeling positive, confident, and expect positive results. This feeling is more powerful and important than any activity you'll ever do for your business!
So, I challenge you to focus and add in mental activities to your business strategy. Start cultivating a success mindset that will give you the results you truly want for your business!
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